John, I've taken a look, and it seems like a reasonable thing for the $50 they are asking, if you need that sort of direction.
Ultimately, all such programs consist of "do 30 min of this, do 30 of that, lift 20 of these 10 times, type of things", which if you don't have the time, inclination or knowledge to put together, works out pretty well.
Of course, you have to do the work.

12 weeks seems like a minimum, but is a good starting point. It is far harder to enhance one's fitness, than to maintain that level.